BOOM, BOOM, BOOMAH, BOOM, BOOM…
1252 by Jeff Hess
Wal Mart’s naming by Black Enterprise Magazine as one of The 30 Best Companies For Diversity is a perfect example of what happens when people think everything is black and white. I applaud Wal Mart for the corporate policies that allowed it to win this award. This is not a case as Newmark’s Door and Always Low Prices, Always? suggest for in-your-face comebacks.
Sonia Alleyne, careers/lifestyle editor for the magazine said:
A racially and ethnically diverse workforce impacts both the top and bottom lines of corporations as they target black, Latino and Asian consumers to grow revenues, profits and market share. In order to keep American industry globally competitive, it is essential that corporate America make full use of all the human resources and intellectual capital — regardless of race and ethnicity — at its disposal.
Giving Wal Mart a pass on its failings because of this award, however would be like letting Bill Clinton off the hook because he supported Welfare Reform or NAFTA. Donating 50 percent of the proceeds from a burglary is not a mitigating factor at a thief’s trial. We live in a world of grays.
What did Wal Mart do to win the award? According to the magazine, Wal Mart, and the 29 other companies, outperformed the competition in four areas it set for selection.
First: The percentage of total procurement dollars spent with companies owned by African Americans and members of other ethnic minority groups. (Do you think a company that has more than 2,500 suppliers in China might have an edge when it comes to procurement dollars spent with companies owned by… member of … ethnic minority groups?)
Second: The percentage of African Americans and members of other ethnic minority groups represented on corporate boards.
Third: The percentage of senior management positions held by African Americans and members of other ethnic minority groups.
Fourth: The percentage of African Americans and members of other ethnic minority groups represented in the total workforce.
Who’s on the list with Wal Mart? In alphabetical order they are:
AFLAC, American Express, ARAMARK, Bank of America, BellSouth, Citigroup, Coca-Cola, Coors Brewing, DaimlerChrysler, Darden Restaurants, Eastman Kodak, Fannie Mae, FedEx Express, General Motors, IBM, Marriott International, McDonald’s, MGM Mirage, Nordstrom, Pepco Holdings, Pepsi Bottling Group, PepsiCo, PG&E, Pitney Bowes, Procter & Gamble, Starwood Hotels & Resorts Worldwide, Verizon Communications, Wal-Mart Stores, Xerox and Yum! Brands.
Mazel Tov to all 30. We should all be rewarded for when we do right as much as we are chastised for when we do wrong.
My Soundtrack:

In My Backpack… 




Driving to the 

Alan Cordle is back in the news in the L.A. Times’ Column One story 





